It’s not often that you get an opportunity to feel that your photography is part of a project really helping to make a difference, but this online project created by Winnipeg interactive agency Tactica Communications was one of those projects. To get people talking about the Manitoba Suicide Line’s Reason to Live site, Tactica helped create compelling content by producing and distributing (online) a series, impactful documentary style videos of individuals whose lives have been impacted by suicide. Key individuals were photographed for the site and an accompanying print campaign.
There are ways on the site for everyone to help make a difference as well – visit their resources page where you can download posters and postcards to print and distribute, or if you run a website, embed banners and graphics. You can also visit their site and share on Facebook or Twitter to help get their positive message out to people.
